384 - How to Set Goals You Actually Achieve

On today's episode of the podcast, we're diving into my goal setting process and how to go about actually achieving the goal you set. 

I'm hosting a free live training on October 1 called Plan Your Best Year. I'll be sharing my planning process and how you can get your business besties involved. Sign up for Plan Your Best Year at Bradendrake.com/training

It's been a minute since I've heard a good goal setting conversation, and I'm taking a different approach to it on this episode. The reason we're talking about this today is because I'm getting ready to launch my brand new mastermind, which is all about finding your business besties, with the guiding light of the program being the numbers and achieving your profit-driven goals. 

"We often overestimate what we can do in one year, but vastly overestimate what we can do in 10" is one of my favorite quotes. When we set our vision and goals, we often bite off more than we can chew but then don't appreciate how much it can compound year over year.

Goal setting is like a puzzle. You may be able to do the border and the center image, but those low-opacity background pieces? Not so much. The more you work on your goals (the borders and the image) the more those background pieces (your longterm goals) become clearer where they go. 

We start the goal-setting process by where we want to be 10 years from now. Once you have your long-term vision, now you come up with your three year picture to start to get you there. To make this doable, what structural changes do you need ti make? Break your picture down further into an annual goal and quarterly goals. What are reasonable stepping stones to hit those three year targets? What are the specifics of those stepping stones?

Most of this goal setting process comes from the Entrepreneur Operating System from the book Traction, by Gino Wickman. Inaide the system is the step of setting rocks. Rocks are based on the analogy that you have a jar and if you fill it with sand first, you have no room to add rocks, and rocks are the most important goal. But if you fill it with rocks, then sand, you'll have room for the most important goals, and then the day-to-day work (the sand) Your rocks are your big picture projects like write a book or update your website. Rocks are big projects, but ones you can work on and check off your list.With your goals in mind, set the steps you need to execute to complete these rocks. 

Tune into next week's episode where we dive into how to measure the success of the steps you need to take to execute your rocks.